In what can only best be described as a Nike + watch for your eyes, the Instabeat goggle accessory adds a new dimension of training to swimmers early morning.

The smart part is that they clip onto any set of normal goggles, nice when manufacturers think about the consumer who is going to be buying their gadget. Two words for you: Apple and Thunderbolt.

The Instabeat sticks a HUD in the eye of the swimmer and talks directly to the heart rate monitor on their chest, filling them in on calories burned, lap times and breathing frequency. Obviously this then syncs to a computer and is sharable on your social network of choice.

Help them make it happen on IndieGoGo here.